AMR New Danish Alliance to Combat Global Health Crisis

Client: Novo Holdings
Case: Website
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AMR New Danish Alliance to Combat Global Health Crisis

By 2050, it is estimated that 10 million people per year will lose their lives due to resistant bacteria if we do not act. Therefore, a new Danish alliance consisting of the Novo Nordisk Foundation, Pfizer, and Pharmadanmark has joined forces with many other stakeholders in the fight against antibiotic resistance. We have helped convey the message digitally through the core narrative, site structure, design, and the development of both frontend and backend, including 3D elements.

 

The result is a simple website driven by a 3D universe that explains the issue, making it understandable for both experts and the general public who need to use this knowledge.